Aishwariya Laxmi

Content Consultant & Editorial Leader

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Villa B3, Phase 2, Dhakshin City, 12, Unamancheri Village, Chandrapuram Part 3, Chennai, Chennai, IN

About

Highly accomplished Content Consultant and Editorial Leader with 25 years of experience in driving impactful content strategies, creative direction, and editorial excellence across diverse industries. Proven ability to elevate brand presence, lead award-winning initiatives, and author critically acclaimed publications, leveraging a deep understanding of digital content, marketing, and strategic communication.

Work Experience

Editorial Consultant

Gutenberg LLC

Jan 2017 - Dec 2024

Led editorial strategy and content development for key clients, driving award-winning digital content initiatives and significantly enhancing online presence.

  • Contributed significantly to the team that secured the Gold at the India Content Leadership Awards and Conference 2019 in the 'Content as an Enabler' category.
  • Played a key role in revamping a client's corporate website, which was instrumental in winning the 'Best Content in a Business Blog/Website' segment of the award.
  • Recognized as a 'GoGetter' editor for consistent high performance and proactive contributions in both 2017 and 2018.

Associate Creative Director

Ogilvy

Jan 2015 - Dec 2016

Directed creative content strategies and campaigns for a diverse portfolio of major clients, contributing to high-impact launches and brand development initiatives.

  • Played a pivotal role in a 4-member creative team for The Hindu's high-profile Mumbai Launch, contributing to successful market entry and brand visibility.
  • Managed and delivered creative solutions for a diverse client roster, including Chemours, Lenovo, Amazon Business, Mobile One, and Rainbow Hospitals, enhancing brand presence and engagement.
  • Developed compelling campaign narratives and visual concepts, ensuring brand consistency and strategic messaging across various media platforms.

Education

Modern Indian Literature

Ashoka University

Jan 2024 - Mar 2024

Courses

  • Is there a Modern Indian Literature? by Prof. Amit Chaudhuri

Artificial Intelligence

Coursera (DeepLearning.AI)

Jan 2023 - Dec 2023

Courses

  • AI for Everyone

Creative Thinking

Coursera (Imperial College London)

Jan 2021 - Dec 2021

Courses

  • Creative Thinking: Techniques and Tools for Success by Peter Childs

Instructional Design (CCID)

Symbiosis, Pune

Jan 2004 - Jun 2004

Courses

  • Instructional Design

Communication

Madras University

Jan 1998 - Dec 2000

Economics

The Ethiraj College for Women

Jan 1995 - Dec 1998

Projects

Contributions to Global Anthologies

Jan 2015 - Dec 2024

Authored and contributed flash fiction, drabbles, essays, and poetry to 45 anthologies published worldwide, showcasing versatility and consistent literary output.

Awards

Best Micro-Blogger of the Year Award

Beyond the Box by Anupama Dalmia

Dec 2024

Recognized for excellence in micro-blogging, demonstrating strong content creation and engagement skills.

Finalist - Best Blog of the Year

Beyond the Box by Anupama Dalmia

Dec 2024

Achieved finalist status for outstanding blog content, highlighting strong writing and thematic development.

Featured in 'Best of the Best' Anthology

Sweetycat Press, USA

Jan 2022

Poem selected for inclusion in a prestigious 'Best of the Best' anthology, recognizing exceptional literary quality.

Inclusion in 'Who's Who of Emerging Writers 2021'

Sweetycat Press, USA

Jan 2021

Recognized among emerging writers by inclusion in a prominent literary directory, affirming professional standing.

Top 3 Winner - High 5, The Great Poetry Hunt Contest

WriteFluence

Jan 2021

Achieved top-tier recognition as one of the top three winners in a national poetry contest, demonstrating creative excellence.

Publications

Birds of Paradise: Poems on Life, Liberty and the Pursuit of Happiness

Amazon USA

Nov 2024

Authored and released a debut poetry collection on Amazon USA, exploring profound themes of life, liberty, and the pursuit of happiness.

Skills

Content Strategy & Development

  • Content Strategy
  • Content Creation
  • Editorial Leadership
  • Digital Content
  • SEO
  • Brand Storytelling
  • Content Management
  • Copywriting
  • Editing
  • Proofreading

Marketing & Communications

  • Creative Direction
  • Campaign Management
  • Client Management
  • Brand Development
  • Multichannel Marketing
  • Public Relations
  • Corporate Communications

Project Management & Collaboration

  • Project Management
  • Team Leadership
  • Cross-functional Collaboration
  • Stakeholder Management
  • Process Improvement
  • Agile Methodologies

Writing & Publishing

  • Poetry
  • Flash Fiction
  • Essays
  • Drabbles
  • Anthology Contributions
  • Book Publishing
  • Literary Recognition

Technical & Digital Literacy

  • AI Literacy
  • Instructional Design
  • Website Revitalization
  • Digital Platforms
  • Content Management Systems (CMS)